Search and Social

Search and Social
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408
By:"Rob Garner"
"Business & Economics"
Published on 2012-10-18 by John Wiley & Sons

Much of this chapter focuses on the topic of market research, which will be used \u003cbr\u003e\nto help you define your audience and ... \u003cb\u003eKeyword research\u003c/b\u003e can be considered \u003cbr\u003e\nmarket research in that a keyword is a vote for interest around a particular topic, ...

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This is a hands-on guide to building a successful real-time content marketing platform. It shows you how to develop, implement, monitor, and optimize tactics for developing a strategic plan that encompasses content, platform, and community management. Including up-to-date tools and technologies, this book explains how to use the right tools for everything from creating search and social content to effectively using social media platforms. You will learn the exact areas where search and social overlap, and how to shift to a real-time and participatory approach in your publishing efforts.

This Book was ranked 18 by Google Books for keyword keyword research.

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